Monday, December 22, 2008

Is Network Marketing an Answer to Unemployment?

Dear Entrepreneurs,

Could an unemployed person collecting unemployment compensation join a Network Marketing company and rapidly rise to a sufficient income level? Possible of course, but highly improbable. They would be one in a thousand at the least.

So should a veteran NWMer offer this kind of expectation during the recruitment courtship? I say with extreme caution and only after the recruit has demonstrated some of the raw materials we look for to shape success.

A fact well known to seasoned vets of our industry is that you start out spending more than you make, usually. With the proper desire and training, a new distributor can short track this stage if they are coachable and will work.

With unemployment at 10% and rising, the job scene is very bleak. I say it is a great time to show people the potential our industry can afford those that will work smart. I have to remind myself that securing customers and/or team members may become increasingly more difficult if this economy continues to spiral downward. What the hey, we still have something to offer that has profit potential. I heard that in the Great Depression, folks were peddling pamphlets and booklets on the street corners for a nickle a piece. Any money is better than no money.

I exhort those in our industry to offer reasonable expectations to the hungry. We truly have something they want and need, so let's not over sell it. Not the kind of junk I delete from my inbox that has me making $40k per month in 90 days or less.

Highest Regards,
Tom

Saturday, December 13, 2008

Is This The Best Time?

Dear MLMers or NWMers (Pick your hat),

The buzz for our industry seems to be rising proportionally to the decline of the Dow. Why do you suppose that is? I don't pretend to know, but a have a theory.

What happens when someting you are emotionally attached to breaks? First to my mind is fix it. What if it turns out to be irrepairable? Replace it with something equal or better when possible. Well for many, the economic system they used to carry their dreams in has a very bad leak in it. What to do? Their minds are exploring new avenues. Perhaps they are not new at all, but when viewed from a different paradigm, they seem brand new.

For those of us that have been around the track a time or two with our industry, and even the rookies; these current events provide us with an excellent opportunity to help others and thereby prosper as well.

Are we going to blow it with the usual hype? I am not and that is going to be my earnest example to others.

I am going to coach and train my new recruits to earn more than they spend. My intention is to identify their weaknesses and continuously work to strengthen them. I am not going to do it for them, it is their own business, but I certainly can put to play the wisdom of my years and shortcut their learning curve.

Fifty years from now, 2008 maybe looked upon as the blast off for a new way to earn a living that isn't dependent on Wall Street.

Highest Regards,
Tom Doiron
Atlanta